Might’s’Well Day


August 27th. That’s s Might’s’Well Day. Never heard of it? It started about 40 years ago, fourteen miles off the coast of Maine, on an island, on top of a mountain, in a cabin. Max and I started it that day as we lazed around watching the sky for eagles and the ocean for seals. “Should we go down to the water and get some mussels for later?” I asked.

“Might’s’well,” was Max’s answer.

You can guess where this is going. With every adventure and question asked or suggested, the answer was the same.

“Let’s jump the rocks (huge boulders line the coast)!” I said with bucket in hand to get the mussels.

“Might’s’well.” Max said in his casual, hippy way.

“Go swimming, have lunch, take a nap, walk to the quarry?” All questions were answered the same way. By the end of the day it became official. Somehow through all the years, no matter where we are, August 27th remained “Might’s’Well Day!

Just ask any question on that day and see what response you get.

Artist Marketing (during covid)


So many rules to selling oneself! I’ve been told to tease the product, which in this case is hand-painted greeting cards. Then I’m to hash tag the f…k out of every nuance and thought about the card (which for some reason to me is like eating spaghetti left handed in a tornado). Anyway, here is the tease progression for one card that’s on sales.penzart.com

Just a hint of what’s going on
bit more info.
final product….